KL University Lifts Counseling Show-Ups Across Every Admissions Funnel with Voice AI

KL University — Koneru Lakshmaiah Education Foundation, a UGC deemed university — runs one of the more complex admissions machines in Indian higher education: multiple entrance exams (KLEEE, KLMAT, KLNEET, KLHAT), spot counseling across several states, and national counseling processes, all funneling toward one intake.

Every one of those funnels generates calls: reminders, eligibility questions, registration nudges, counseling confirmations, no-show recovery. KL University put that call load on ARCA, Tenori Labs' voice AI agent — and lifted counseling show-ups across the board.

The challenge: many funnels, one intake, one help desk

A multi-exam admissions funnel multiplies the number of touchpoints per applicant. A single student might need a KLEEE registration reminder, an eligibility clarification, a counseling slot confirmation, and a no-show recovery call — and that is one student among many thousands.

The admissions help desk cannot manually make those calls at the speed and repetition the funnel demands. Reminders go out late. No-shows are never called back. Applicants in the underserved languages get thinner service. The result is a funnel that leaks at every stage between 'registered for the exam' and 'showed up to counseling.'

The solution: ARCA across every admissions touchpoint

Tenori Labs configured ARCA to run the repetitive, time-sensitive calls across all of KL University's admissions funnels.

Registration and exam nudges. ARCA calls applicants to complete KLEEE and other entrance registrations before deadlines, answering common questions on the spot.

Multilingual outreach. Applicants come from across India; ARCA speaks to each one in their preferred language, so connectivity does not depend on which languages the help-desk staff happen to speak.

Counseling confirmation and no-show recovery. ARCA confirms counseling slots, reminds applicants the day before, and calls back the ones who did not show — the single biggest recoverable leak in the funnel.

Help-desk relief. Routine, repeatable questions are answered by ARCA; only the genuinely complex cases reach the human help desk, with context attached.

The results

Because reminders and no-show recovery ran consistently instead of sporadically — and in every applicant's language — connectivity stayed high and counseling show-ups improved on the order of 1.8x versus baseline follow-up.

“Our admissions funnel has a dozen touchpoints per student. ARCA runs all of them at once, in every language, without a single reminder slipping — and our help desk finally has room to breathe.”

Why it worked

The harder an admissions funnel is to run manually, the more a voice AI agent helps — because the difficulty is repetition and timing, not judgment. ARCA does not get tired of making the fourth reminder call, and it does not skip the applicant who prefers a language nobody on the desk speaks. That is exactly where the leaks were.

If your admissions funnel has more touchpoints than your team can chase, Tenori Labs can put a working ARCA pilot on one of them in about two weeks.

Note on metrics: the outcomes shown are illustrative of the results Tenori Labs targets for multi-funnel admissions deployments, shared to indicate direction rather than as audited figures.